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Senior Content Strategist

  • London, UK
Job #: 44699
Ranked as #12 on Forbes’ List of 25 Fastest Growing Public Tech Companies for 2017, EPAM is committed to providing our global team of 25,900+ EPAMers with inspiring careers from day one. EPAMers lead with passion and honesty, and think creatively. Our people are the source of our success and we value collaboration, try to always understand our customers’ business, and strive for the highest standards of excellence. No matter where you are located, you’ll join a dedicated, diverse community that will help you discover your fullest potential.

DESCRIPTION


If you’re a bright, ambitious Content Strategist who also has solid SEO experience, we want to hear from you.

Content Strategy is relatively new to EPAM London, so this is a really exciting time to join a newly formed, fast growing team. The work we do is hugely varied, from working with UXers and Designers creating page briefs and information architectures, all the way through to collaborating with technical colleagues on DAM, PIM and CMS implementations. No two days are alike, and we work across a huge variety of clients.

Responsibilities

  • Work as a Content Strategist on an interdisciplinary team of UX, design and development
  • Create and facilitate (with supervision/support) workshops with clients to identify/develop content requirements, future-state content inventories, editorial workflows, page tables
  • Create a content strategy to support business goals and audience needs
  • Partner with UX and design to translate content strategy into interface design and functionality
  • Partner with client to enhance, edit and reformat legacy content, and identify new content for creation
  • Conduct content audits
  • Develop content inventories, gap analyses, content mapping documentation
  • Create editorial workflows customized to client culture and resourcing
  • Create structured content for CMS implementers
  • Set guidelines for the editorial tone, style, and voice of all content, as well as create governance documents for clients where appropriate
  • Help create taxonomies and metadata frameworks for grouping and tagging content
  • Provide advice to clients and colleagues on SEO best practices, and be able to implement your strategic SEO recommendations
  • Ability to undertake SEO keyword research and complete internal link audits
  • Make recommendations to clients regarding both on-page optimization and technical SEO improvements (e.g. schema markup, implementation of canonical tags, hreflang)
  • Lead the SEO aspects of a re-platform/migration, including redirect mapping
  • Experience of working with tools such as Screaming Frog, Majestic, SEMrushand Google Search Console

Requirements

  • 3-5 years professional experience working in Content Strategy
  • Excellent written and verbal communication skills
  • Sound understanding of Content Strategy’s role in UX and digital design processes
  • Experience producing Content Strategy deliverables (SEO planning, content audits, taxonomy definition, metadata frameworks, style guides, content migration plans)
  • Ability and desire to collaborate across disciplines
  • Knowledge of CMS systems and their effect on content strategy
  • Practical SEO knowledge and experience in using SEO tools
  • Experience working within multiple channels (web content, mobile apps, video, advertising, whitepapers, interaction copy, etc.)
  • Outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines
  • Bachelor's degree in a related area
  • Experience in tone of voice creation
  • Copywriting skills
  • Detailed knowledge of specific CMS systems (Sitecore and/or AEM)

We offer

  • Competitive compensation depending on experience and skills
  • Opportunity to work on leading edge platforms, working in a fast-paced, agile, software engineering culture
  • Knowledge-sharing with colleagues from EPAM's global tech communities
  • Regular performance feedback and salary reviews
  • Opportunities for professional growth

Здравствуйте, чем мы можем вам помочь?


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